Family Board Game Marketing Tips

[Carmen Bolton]

What is the best way to market a tactile board game for families?

I think our biggest concern is that our target market for Blokk!, on average does not use Kickstarter as a platform to purchase games. Any suggestions on marketing a family board game for kids?

[Matt Stow]

I’m wouldn’t say that there’s not a market on Kickstarter for this kind of thing. I see lots of abstract and puzzle games do really well on KS. Single player ones definitely help, but I’m lots of people also want to buy games that they can more easily play with their families. I know I look out for them!